[Remote] Growth Campaign and Content Manager - Remote
Note: The job is a remote job and is open to candidates in USA. Spiro is a leading global experiential agency seeking a Growth Campaign & Content Manager to join their Sales & Growth Enablement team. The role involves developing and executing multi-channel growth campaigns and managing the go-to-market content strategy to drive lead generation for clients.
Responsibilities
- Campaign Strategy & Execution: Help define campaign scope, objectives, and target audience; build and deploy multi-channel campaigns (email, social, paid, web)
- Digital Strategy: Develop and implement comprehensive, multi-channel digital campaigns to drive brand growth to include paid ads, SEO, etc
- Content Strategy: Help define the go-to market content strategy for our exhibits business, leveraging persona insights and current content best practices
- Project Management: Coordinate with internal teams and external agencies to ensure timely execution
- Performance Analysis: Track key performance indicators (KPIs), conduct A/B testing, and prepare reports to optimize ROI and improve future strategies
- Budget Management: Determine and track campaign budgets, ensuring efficient allocation of resources
- Quality Assurance: Oversee the creation of marketing assets (landing pages, emails) to ensure brand consistency
- Social Community Management: Monitor our social channels for opportunities for conversation, reshares, and amplifying our core messages in partnership with the content team
Skills
- 3+ years of experience in events, exhibitions, marketing, or a related industry
- Bachelor's degree in Marketing, Communications, or equivalent experience
- Proven experience in a growth or marketing campaign role with focus on lead generation and content strategy
- Hands-on experience managing and optimizing digital ads, including paid LinkedIn, Google, SEO, etc
- Strong project management skills with the ability to manage multiple priorities simultaneously while staying focused on results for the business
- Excellent written and verbal communication skills
- Some experience with leveraging AI for content creation and campaign planning a plus but not required
Benefits
- Remote Environment
- Full Benefits Package
- 401K Vesting Immediately
- Psychological Safety
- Diversity, Inclusivity and Belonging Culture
- Employee Led Resource Groups
- Spiro
- YOU Professional Development & Learning Programs
- Employee Events
Company Overview
Company H1B Sponsorship