[Remote] Associate Director, Social Media

Note: The job is a remote job and is open to candidates in USA. Real Chemistry is a global agency focused on transforming healthcare through scientific expertise and creativity. They are seeking an Associate Director, Social Media to manage social strategy and content, collaborate with various teams, and drive results for clients in the healthcare sector.

Responsibilities

• Maintain and Evolve Social Platform Expertise: Counsel clients and internal teams on best practices for overall social strategy, displaying an in-depth understanding of the functionality, formats, and emerging trends in platforms and social content across Facebook, Instagram, TikTok, X, LinkedIn, Pinterest, Snapchat, YouTube, etc. Strong understanding of the nuances of organic and paid efforts on social channels
• Social Content & Channel Management: Be a steward of content timelines and review processes to ensure timely and efficient approvals. Oversee and support coordination of feedback between clients and account teams. Serve as reviewer/approver on social publishing and community management to ensure flawless overall management of client channels
• Team Mentorship & Oversight: Cultivate growth of Associates and Managers on the social team through strategic counsel, coaching, and mentorship
• Results & Measurement-Oriented Thinking: Partner with our in-house measurement team of data scientists and analysts to determine KPIs for campaigns, provide campaign insights, drive results, enhance performance and inform future content strategy
• Innovate on the Tried-and-True: Identify new areas/opportunities for social and develop/maintain relationships with social platform representatives to keep your finger on the pulse of what’s to come. Brainstorm, conceptualize and present new social media and digital programs/plans for the client rooted in a combination of business objectives, audience insights, and platform expertise
• Be a Trusted Advisor: To your clients, colleagues, and teams. Whether it’s contributing to a new platform POV or helping with social media issues management, you educate teams on the nuances and implications of decisions before they’re carried out on social

Skills

• Minimum 6 years of experience, ideally in health, biotech or pharmaceutical social media
• Demonstrated understanding of the intricacies and implications of executing organic and paid social media content across a variety of channels, including but not limited to Facebook, X, LinkedIn, YouTube, Pinterest etc., with the ability to develop and present strategic social plans that best meet client objectives
• Highly organized, mindful of deadlines, able to multi-task and proactively deliver high quality work under limited supervision
• Demonstrated understanding of paid social fundamentals, including objectives, targeting, formats, and performance considerations, with the ability to collaborate effectively with paid media partners and incorporate paid social thinking into holistic social strategies
• Demonstrated experience using social monitoring and other measurement platforms; strong analytical and problem-solving skills
• Client service experience, preferably in an agency environment; experience collaborating effectively internally and externally as part of an integrated team
• Proven success managing and mentoring junior team members
• Understanding of the FDA and FTC regulations guiding social media efforts for biotech and pharma clients
• Ability to grow social media business (with current social, PR or marketing clients) and participate in occasional new business pitches

Benefits

• Offices in our key markets with free snacks to keep you running all day long
• Generous holiday and paid time off
• Options for private medical, dental, and vison plans
• Support in saving for the future
• Mental wellness coaching and support
• Access to more than 13,000 online classes with LinkedIn Learning
• For employees who are within an hour of one of our offices, we expect attendance in the office two days per week, either at a Real Chemistry office or onsite with clients
• Outside of these offices, we have regions, where people work remotely but come together quarterly for collaboration, culture and learning opportunities

Company Overview