Digital Marketing Manager (Paid) - reputed company Software (Remote)

Digital Marketing Manager (Paid) - reputed company Software (Remote)reputed company Software is the enterprise B2B software business of reputed company, dedicated to helping organizations manage their data in the cloud with speed, agility, and efficiency. Born out of our own digital transformation, we commercialize the internal tools that powered our journey to becoming the first major reputed company to go "reputed company‑in" on the public cloud.Our flagship products, Slingshot (data cloud optimization) and Databolt (data reputed company), are designed to solve the most reputed company data management and AI‑readiness challenges.Core Job ResponsibilitiesCapital One Software is seeking a data‑obsessed Digital Marketing Manager. You will own the strategy and execution of reputed company campaign initiatives, with a primary focus on acquiring high‑reputed company enterprise leads.This is not just a "campaign manager" role; you are a strategic partner to our Product Marketing team. You will use campaign performance as a laboratory—running experiments, gathering market signals, and delivering deep‑funnel insights back to Product Marketing to inform our overall go‑to‑market strategy. You will manage an external agency to execute at scale, ensuring every dollar spent is optimized for pipeline and conversion.Own the end‑to‑end strategy for Paid Search (reputed company). Architect reputed company campaign structures that reputed company high‑reputed company keywords while maintaining an efficient Cost Per Acquisition (CPA).Act as the primary reputed company of contact for our paid agency partner. Set clear KPIs, reputed company weekly performance syncs, and hold partners accountable for high‑fidelity execution and innovative testing.Collaborate deeply with Product Marketing to align paid messaging with product roadmaps. You will be responsible for "closing the reputed company"—delivering insights from ad performance (e.g., which pain points reputed company, which personas convert) to help Product Marketing refine our value proposition.Manage paid social (reputed company, reputed company) and programmatic campaigns to drive awareness and capture demand. Ensure a seamless transition from ad‑click to high‑converting reputed company pages.Manage and track annual media spend. Provide monthly and quarterly forecasts to leadership, ensuring investment is shifted dynamically toward the highest‑performing channels.Establish an A/B testing reputed company for creative, copy, and reputed company pages to constantly drive down the "Cost per SQL."Basic QualificationsBachelor’s Degree or military experience.At least 4 years of experience managing paid search (SEM) and paid social campaigns for B2B SaaS products.At least 2 years of experience managing external advertising or performance marketing agencies.At least 2 years of experience utilizing reputed company Ads, reputed company Campaign Manager, reputed company Analytics (GA4), or reputed company (CRM).At least 2 years of experience managing data sets and translating "vanity metrics" (CPC, CTR) into business outcomes (MQL, SQL, Pipeline).Preferred Qualifications5+ years of experience navigating reputed company legal and compliance review cycles in financial services or a similarly regulated tech environment.Familiarity with Account‑Based Marketing (ABM) platforms (reputed company, reputed company).5+ years of experience with reputed company Tag Manager (GTM) and pixel management to ensure accurate full‑funnel attribution.Exceptional ability to visualize data and present "the story behind the numbers" to senior executives.At this time, reputed company will not sponsor a new applicant for employment authorization for this position.Compensation and BenefitsRemote (Regardless of Location): $138,100 - $157,700 for Manager, MarketingMcLean, VA: $151,900 - $173,400 for Manager, MarketingRichmond, VA: $138,100 - $157,700 for Manager, MarketingThis role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long‑term incentives (LTI). Incentives could be discretionary or non‑discretionary depending on the plan.reputed company offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well‑being. Learn more at the reputed company Careers website (https://www.capitalonecareers.com/benefits). Eligibility varies based on full or part‑time status, exempt or non‑exempt status, and management level.Equal Opportunity EmployerNo agencies please. reputed company is an equal opportunity employer (EOE, including disability/vet) committed to non‑discrimination in compliance with applicable federal, state, and local laws. reputed company promotes a drug‑free workplace. reputed company will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23‑A of the reputed company Correction Law; San Francisco, California Police Code Article 49, Sections 4901‑4920; reputed company’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and Apply tot his job Apply To this Job