[Remote] Regional Account Director (RAD) | Team Yankee
Note: The job is a remote job and is open to candidates in USA. Team Velocity is a SaaS technology provider serving the automotive industry, focusing on innovative marketing solutions. The Regional Account Director (RAD) role is a client-facing position responsible for developing and executing data-driven digital marketing strategies for automotive dealer clients, ensuring high levels of customer service and partnership to enhance dealership revenue opportunities.
Responsibilities
- RADs are responsible for the initial launch of Team Velocity products, services, and overall strategy with new clients, as well as the management and retention of existing clients
- RADs provide digital marketing strategy, website & lead performance optimization, analytics & reporting, and additional in-store training to help dealers achieve sales and service objectives
- RADs are proficient in building comprehensive, performance-based digital marketing strategies
- RADs closely monitor and report on client campaign effectiveness utilizing proprietary company technology platforms and work closely with the Client Services and Production Teams to ensure all campaign deliverables are accurately executed on deadline and all projected revenue is accounted for each month
- Must learn and become fully knowledgeable on all company products and service solutions within the first 90 days of employment
- Review KPIs, cost per lead, traffic, engagement, and sales attribution
- Present performance reports to dealers with actionable insights
- Adjust strategy based on results
- Work well as a team player and independently
- Strive to maintain and uphold all internal processes and procedures
- Take own initiative to improve tasks and meet company goals
- Work well under pressure
- Detail-oriented, punctual, and have a professional demeanor
Skills
- Bachelor's Degree
- A minimum of 3-5 years' professional automotive digital marketing experience, specifically in a consultative, account management, client retention, and/or client-facing role
- Direct experience with Automotive Digital Marketing, Automotive Ad Agency, Automotive Media, and/or Automotive Retail
- Demonstrated expertise in developing and executing data-driven digital marketing strategies
- Experienced in crafting automotive digital strategies across website optimization, paid media, and lead conversion
- Ability to travel (local, regional, national)
- Excellent verbal and written communication skills
- Superior relationship-building skills
- Organization and ability to multitask in a fast-paced environment
- Excellent follow-up and follow-through
- Proficient in Microsoft Office (PPT, excel), Salesforce, CRM systems, Google suite
- Advanced proficiency in end-to-end digital marketing strategy development and optimization as an: OEM Regional Representative, Automotive Dealership in-house Marketing, Automotive Advertising Agency, or Automotive Industry Vendor for Multichannel Marketing Solutions
Benefits
- Uncapped commission and bonus opportunities
- Company benefit offerings include medical, dental, vision, wellness, 401(k), and more.
Company Overview